We’re a founder-led design studio based in Sarasota, Florida and designing in Austin, Chicago and San Francisco. We help professional service firms and growing businesses build clear, confident brands through strategy, identity, and digital design.
About
Meet the Team
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Milton Arantes
Founder, UX Director
Sarasota-based UX Designer with 10+ years of experience in legal, hospitality, and retail industries.
Currently designing enterprise experiences for Whole Foods Market and Amazon Fresh.
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Michael Padgett
Creative Director
Chicago-based Creative Director with 10+ years of experience in legal, finance, and AEC industries.
Currently designing brands and identities for local, regional and national clients.
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Phillip Oettle
Executive Producer
Austin–based Executive Producer with 15+ years of experience in video and content strategy for clients around the globe.
A lifelong film enthusiast, Phillip’s work is shaped by his early passion for the visual and aural world of film.
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Lorraine Roberte
Content Writer
For over 7 years, Lorraine has crafted content that drives growth—attracting leads, improving search visibility, and positioning brands as leaders in their industry.
Her work has been featured on platforms like Forbes, AAA, and GoodRx.
How We Work
Headquartered in Sarasota and designing in Austin, Chicago and San Francisco, we leverage our team’s wide range of experience across various industries on every project we work on.
Our Approach
Founder-led collaboration — Every project is guided directly by the studio’s founder, creating a more focused and collaborative experience from start to finish.
Clear decisions early — Strong brands begin with clarity. We define direction upfront so every design decision has purpose and momentum.
Focused, thoughtful execution — We keep projects intentionally structured, helping small teams move quickly without sacrificing quality.
Who We Serve
We do our best work with small teams that value clarity, speed, and thoughtful design — especially in professional services, AEC, and media.